Our Origin
Puresport was born out of necessity in December 2018, when professional Rugby players Grayson Hart and Adam Ashe found themselves at a crossroads. Both had spent years managing injuries with heavy opioid-based painkillers— quick fixes that masked the pain but didn’t address the root cause. They knew they needed something better. Something natural, effective, and sustainable.
Driven by their determination, they launched Puresport and became pioneers in the industry, producing the first CBD products in the world certified by the BSCG (Banned Substances Control Group) as safe for professional athletes. This groundbreaking achievement wasn’t just about creating a product—it was about setting a new standard for trust, transparency, and safety in the natural supplement space.
Their vision went beyond pain relief. They saw an opportunity to disrupt the supplement industry by empowering people to embrace a holistic approach to health—one that prioritises long-term wellbeing over short-term fixes.
Puresport was founded by Grayson and Adam, launching with our first product, a Informed Sport certified CBD oil.
Puresport develops it's first non-CBD product with it's Unwind nootropic capsules.
Run Club starts with less than 10 people as an office initiative to get everyone moving and prioritising health and social connection.
We further expanded our natural product range to aid performance and recovery. Our Southwark Clubhouse opens.
We launched Run Clubs in NYC, NZ and Bristol. We released the world's first Informed Sport certified Cordyceps and our best selling Ultra Magnesium.
Ultra Electrolytes launch, we support our community across marathon events in London, Paris, Boston and Berlin
Puresport was founded by Grayson and Adam, launching with our first product, a Informed Sport certified CBD oil.
Puresport develops it's first non-CBD product with it's Unwind nootropic capsules.
Run Club starts with less than 10 people as an office initiative to get everyone moving and prioritising health and social connection.
We further expanded our natural product range to aid performance and recovery. Our Southwark Clubhouse opens.
We launched Run Clubs in NYC, NZ and Bristol. We released the world's first Informed Sport certified Cordyceps and our best selling Ultra Magnesium.
Ultra Electrolytes launch, we support our community across marathon events in London, Paris, Boston and Berlin
Our Mission
At the core of Puresport are three unwavering pillars: fuelling the body with natural, effective products, staying active through movement, and building meaningful connections within the community. These principles formed the foundation of Puresport and continue to drive everything we do today, inspiring a community that’s in it For the Long Run.
